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Statistics don’t lie: everyone is spending more time than ever on mobile apps. According to App Annie, in 2020 (and partly due to the pandemic – but only partly) there were:  218 BILLION new app downloads  $143 BILLION spent on app stores  4.2 hours on average spent on apps  These numbers aren’t just for Gen-Z, either. The numbers above include Millennials, Gen-X, […]

Stand back, everyone: Gen-Z (those born from the mid-1990s to the early 2010s) is on the rise and ready to take over the world.  And that’s a good thing. A very good thing.  Every generation has their young people who set out to change the world, from Henry Ford building the first assembly line factory to Steve Jobs bringing

There is plenty of advice out there for young entrepreneurs on developing good habits: self-care, timelines, and to-do lists are just a few examples. Good habits help you stay healthy and strong so that you can be the best version of yourself as you finish high school, apply to college, and start your entrepreneurial journey.  Yet bad

For young entrepreneurs, a scheduled email newsletter campaign is probably one of your best marketing tools. It’s free or cheap, it’s easy, and it keeps your business in front of customers’ eyeballs. Unlike social media, a newsletter allows your customers to read at their leisure and not miss something posted hours, days, or weeks ago. Newsletters don’t require likes or upvotes to

One of the best ways for young entrepreneurial hopefuls to get started on their journey, meet like-minded peers, find mentors, and develop the necessary skills to run a business, is by completing a program specifically designed for teen entrepreneurs.  The programs listed below range from competitions to summer programs away from home. Some are free;

Young people are ideally suited to starting a new enterprise. They are naturally energetic and creative, seeing solutions to common problems that older generations might miss.  Yet, the generations of entrepreneurs who came before you had to deal with risk before they found success – and so will you. Being an entrepreneur means taking risks to achieve your dreams.  Some

The path to entrepreneurial success isn’t straightforward. There are sharp turns, detours, switchbacks, and dead ends. Knowing what type of entrepreneur you are can help you stay on track. Your type depends on what motivates you and what kind of energy you have. It’s sort of like picking electives at school based on your natural disposition, goals, and interests.   Generally speaking,

Members of Gen-Z make great entrepreneurs! Access to infinite online resources, the ability to instantly network with peers around the globe, and countless examples of successful entrepreneurship before you. Who says you have to be a fully grown adult to become an entrepreneur? Go out there and seize your dream right now!  1. You Are Eager to

While most of your business plan exists behind the scenes, your sales pitch is in the spotlight. Marketing strategy, web design, and production all exist behind the scenes; that’s for you and your team. However, your sales pitch will be one of the first things to go public, so take the time to learn and master this important craft. 

You’ve got your business idea and know it will work. You’ve created a prototype of the product, and it’s even better than you’d hoped it could be. You’ve written out your business plan and created a marketing strategy. There’s just one problem: how much are you going to ask for your product or service?  There is no easy